商务英语学习网站-BEC备考网商务英语短语解析：“At liberty to do sth”
1owenlee 发布于 2020-03-26
At liberty to do sth：If someone is at liberty to do something, they’re having the right or freedom to do something, or have been given...
阅读(466)评论(0)赞 (6)
BEC学习笔记
商务英语短语解析：Peel back the onion
1owenlee 发布于 2019-10-17
Pell back the onion：peeling the onion means to go beyond the outside appearances when judging something or someone. （循序渐进、抽丝剥茧，通过表象分析事物本质） P...
阅读(1545)评论(0)赞 (15)
商务英语词汇解析：“Brand Equity”
3owenlee 发布于 2017-12-14
以上视频为行销学大师菲利浦·科特勒对于“Brand Equity”这个商务术语给出的解释。 Brand Equity：The amount of worth in both tangible assets and intangible assets that a brand ad...
阅读(8082)评论(1)赞 (18)
商务英语词汇解析：“Halo effect”
1owenlee 发布于 2017-12-13
以上为母语人士用图表形象说明“Halo effect”的视频演示，通过场景解析，帮助大家加深对于“Halo effect”的理解。如果听力水平有限，请往下拉，本人为该视频配备了的听译文本，供大家参考。 Halo effect：The halo effect is a form o...
阅读(5759)评论(2)赞 (7)
BEC高级真题短语解析：“keep sb on board”
2owenlee 发布于 2017-08-12
Keep sb on board：If you had a team of good workers who worked well together, like the crew of a ship, you would want to keep the team togeth...
阅读(7988)评论(0)赞 (19)
BEC高级真题短语解析：“Get off the ground”
1owenlee 发布于 2017-03-24
Get off the ground：to get something started. (Alludes to an airplane beginning a flight.) if a plan or activity that you get it off the gro...
阅读(3317)评论(0)赞 (33)
商务英语中熟悉的陌生人：“Function”
1owenlee 发布于 2017-03-22
Function：[‘fʌŋkʃn] 商务词汇搭配：function normally/correctly/properly 常用语义1：To work in the correct or intended way. （运行、运转、起作用） 常用语义2：If one...
阅读(2686)评论(0)赞 (35)
商务英语俚语解析：“Take a bath”
1owenlee 发布于 2017-03-22
Take a bath：Take a bath is a slang term referring to the situation of an investor who has experienced a large loss from an investment or spe...
阅读(4373)评论(0)赞 (13)
商务英语短语解析：“Flanker brand”
2owenlee 发布于 2017-03-21
Flanker brand：Extension of an existing brand to create another product or brand with increased market share. The new product may be a differ...
阅读(4501)评论(0)赞 (5)
商务英语中熟悉的陌生人：“Constitution”
1owenlee 发布于 2017-03-20
Constitution： [ˌkɔnstɪ’tjuːʃən] [ 用于体质含义时，常用搭配：（have）a strong/good/week constitution；用于宪法、章程含义时，常用搭配：To adopt/amend/draft/violate a c...
阅读(2159)评论(0)赞 (8)